From the publisher:
This is the Behind the scenes story of the classic RANKIN/BASS Holiday TV Special "RUDOLPH THE RED-NOSED REINDEER." Arthur Rankin, Jr. and Jules Bass Produced the Highest Rated, Longest Running Television Special (Not just Holiday Special) of all-time! This is a 216 page (8 color) account of what it took to put it all together. It has a FOREWORD by ARTHUR RANKIN, JR. and an AFTERWORD by ANDREW STANTON (PIXAR/MONSTERS, INC.). It also features the entire 1963 draft of the teleplay by Romeo Muller which includes many scenes that were changed and deleted. There are photographic storyboards of the original 1964 RANKIN/BASS Produced GENERAL ELECTRIC commercials and an in-depth chapter on 'ANIMAGIC,' which is the Stop-Motion brand name for this unique type of animation used in the special. This book also contains NEW art created by Art legends Jack Davis, Paul Coker, Jr., Don Duga, Patrick Owsley, David Sheldon, Lane Smith, Kirsten Ulve, Mitch O' Connell, Steve Rude, Jim Engel and more! It also contains info on the rest of the talented cast: Burl Ives, Tony Peters, Romeo Muller, Johnny Marks, Maury Laws and all the GREAT Canadian talent including Bill Giles, Bernard Cowan, Billie Mae Richards, Paul Soles and more!
This came from the collection of Steve Sherman, a writer,artist, puppet-maker, puppet-performer, and avid collector. Steve worked as Jack Kirby's assistant, at Filmation, and Sid and Marty Krofft, before forming his own company Puppet Studio in 1984 contributing to "Pee-Wee's Playhouse", "Men in Black 1 & 2", "Mighty Joe Young", "Muppets" and numerous other TV series and feature films.